Instagram opens shoppable photos to thousands of merchantsOctober 5, 2017 - 14:16 AMT PanARMENIAN.Net - Shopping on Instagram was first made possible late last year when the platform introduced shoppable photos, but it was limited to only certain brands. Those posts contained links to retailers’ websites and hinted at the monetization potential of Instagram’s 500 million daily active users. The sheer size of the app’s userbase makes Instagram a very attractive platform to sell products. Now, e-commerce company Shopify and Instagram are opening up that integration feature (called Shopping on Instagram) to thousands of merchants, which will allow Instagram posts to be tagged with items for sale. Instagram users who are interested in buying items can tap a link to view and buy it from the seller’s online store without leaving the app, The Verge reports. Shopify has been testing the feature throughout 2017, and the company notes that product tags are only visible to users in the US. Merchants can only sell physical products like food, books, clothing, toys, art, stationery, and electronics. Only five products can be tagged in both new and old posts. Merchants have until October 16t to get approval from Instagram to use the feature. Shopify says once the testing phase is completed, Shopping on Instagram will be available to everyone. Top stories Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT). Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues. Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls. Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020." Partner news Most popular in the section | Czech-Armenian military cooperation discussed in Yerevan A delegation led by the Director General for the Industrial Cooperation Division of the Ministry of Defence of the Czech Republic visited Armenia. U.S. welcomes efforts to define Armenia-Azerbaijan border The United States welcomes efforts to define the border between Armenia and Azerbaijan, says Vedant Patel. Biden honors resilience of Armenian people on April 24 U.S. President Joe Biden has issued a statement on the 109th anniversary of the Armenian Genocide. Ex-Karabakh leader moved to solitary confinement cell in Baku, his son says David Vardanyan is the son of former Karabakh leader Ruben Vardanyan who who is currently imprisoned in Azerbaijan. |